Read our research on: Congress | Economy | Trust in Media, MORE FACT SHEETS: INTERNET/BROADBAND | MOBILE TECHNOLOGY. Infographic Best Practices: Infographic Best Practices: How to Create and Distribute Should Freelancers Charge Per Hour, Per Word, or Per Project? ( Statista) 98.5% of Facebook users access the platform on mobile devices. According to the Global Web Index, the average number of social media accounts a millennial or Gen Z-er has is 8.4 worldwide, up 75% from 4.8 accounts in 2014. YouTube and Facebook are the most-widely used online platforms, and its user base is most broadly representative of the population as a whole. Facebook has 1.96 billion daily active users as of Q1 2022. And if your audience consists of even younger kids, YouTube is a strategic choice for your brand. YouTube hasa truly global audience, with users in over 100 countries. What to know about social media and mental health - Medical News Today stream (Statista 2020) The most popular social media networks are Facebook, YouTube, Instagram, and . As a whole, YouTube users watch over a billion hours of video every day, with most adult users spending just under42 minutes a dayon the site. >> Please do not hesitate to contact me. After all, its easier to build an audience on social media if theyre already actively looking for content like yours on that specific platform. The study of 46 countries with internet users aged 16 to 64 shows Japan had the lowest average number of social network accounts at 3.8, comparably India had the highest with 11.5 per person. Key statistics. As you can see from the data above, social network usage is different for men and women globally when examining location. Its one of the fastest-growing social media apps and wasthe top-downloaded appas of April 2021. All an data, insights, and trends your require go help you make sense are the "state is digital" in Malaysia in 2022, including detailed statistics for website use, social media use, and mobile use, as fine as end numbers for all the top socially platforms. Social Media Statistics & Facts | Statista 70+ Essential Social Media Statistics for 2022 - Influencer Marketing Hub (Identity) As of April 2021, it was thethird most downloaded appoverall. In 2021, there are 4.48 billion people actively using social media in the world, and this is an increase of 13.13% year-on-year from 3.69 billion in 2020. With over478 million active monthly users, the long-reigning queen of image curation and collection is still quite popular, especially among women who make up 60% of its userbase. In terms of technology adoption, its mind-blowing to see how quickly a social network can explode. At1.074 billion global users, an increase of over 73 million in the last year, Instagram has seen some impressive pandemic growth. Since January 2020, active social media usage has increased by 13%, or 490 million users. As more Americans have adopted social media, the social media user base has also grown more representative of the broader population. An impressive honour for the video-sharing app, TikTok ranked as the most downloaded app of 2021. Detailed analysis by the team at Kepios shows that there are 4.80 billion social media users around the world in April 2023, equating to 59.9 percent of the total global population.. Social media user numbers have continued to grow over the past 12 months too, with 150 million new users joining social media since this time last year.. That equates to annualised growth of 3.2 percent, at an . While a high level of use has persisted during the pandemic, teen enjoyment of social media has dropped. Millennials use social media to connect with their peers and with the world around them, and that's not slowing down. Whereas Asia was the most considerable social media user base growth at 16.98%, followed by Africa increasing by 13.92%. US Social Media Usage 2021 - Insider Intelligence For this analysis, we surveyed 1,502 U.S. adults from Jan. 25 to Feb. 8, 2021, by cellphone and landline phone. Angry or emotional conversations can lead to real-world interactions, which can get users into dangerous situations. Today around seven-in-ten Americans use social media to connect with one another, engage with news content, share information and entertain themselves. Relatives of more than 60 young people who died of fentanyl overdoses have filed an expanded version of their lawsuit against Snap Inc., arguing that the popular messaging platform Snapchat is a . Social network platforms almost tripled their total user base in the last decade, from 970 million in 2010 to the number passing 4.48 billion users in July 2021. Our diverse cohort of Fellows comes from 13 partner institutions and together represent seven different disciplines. Don't be mistaken, we are 100% living in a." cocokind on Instagram: "Do these stats scare you as much as they terrify us? It is consistently one of the 10 most popular websites ranked by Similarweb and formerly Alexa; as of 2023, Wikipedia . Perhaps the most notable gap in gender differences is where we look at the use by the platform. Social media platforms continue to evolve and grow, and so do their respective user bases. Below, we have the growth in time spent on social media in minutes; the data source is from all internet users from 47 countries, aged 16 to 64, and on any device. And what kind of content do Facebook users prefer? Below, we have the average daily time spent on social media in hours and minutes from 46 countries; the data source is the Global Web Index 2020 report. The spectacular year-on-year adoption of new users on the platforms is, however, slowing down. Talk with one of our content experts about our hand-vetted expert content writers & designers who can help you scale your content marketing efforts quickly. 51% use social to kill time. TikTok has been downloaded over three billion times. Facebook, for example, has been stagnant at around 69% since 2016. Then in 2021 Facebook had 2.89 billion users . Next-level SEO training and link building strategies, 2023 Backlinko is a Trademark of Semrush Inc. Social Network Usage & Growth Statistics: How Many People Use Social Media in 2022? University of Hawaii | 2.1K views, 27 likes, 1 loves, 3 comments, 6 shares, Facebook Watch Videos from Hawaii News Now: HNN extended coverage #LIVE:. 5 0 obj Source: Division of Vector-Borne Diseases (DVBD) 20 Essential TikTok Statistics You Need to Know in 2023 Get the best reports to understand your industry. ( Statista) In a 2021 survey conducted by the HubSpot Blog, Facebook was ranked #1 in social media investment, highest quality leads, and ROI for paid ads. The striking short-form viral videos and images of Instagram, Snapchat, and TikTok continue to climb in popularity with Gen Z.